System and method for ranking the quality of internet traffic directed from one web site to another
US7649838B2 · kind B2 · utility
47Cited by
2References
6Claims
0Family size
Assignee
Inventors
Key dates
| Filing date | Mar 16, 2004 |
| Grant date | Jan 19, 2010 |
| Priority date | — |
| Expiry date | Nov 18, 2025 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04L43/12
- WIPO fieldDigital communication
- WIPO sectorElectrical engineering
Abstract
A system and method of determining a quality ranking of user traffic directed from at least one traffic producer Web site to a traffic consumer Web site. A reference for the traffic consumer is established on a Web site of the traffic producer. The reference includes a link from the traffic producer to a traffic quality intermediary and a unique identifier to identify the traffic consumer. The traffic quality intermediary receives user traffic data associated with the user traffic directed from the traffic producer and determines a quality ranking of the user traffic based upon the user traffic data.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.