Patent · US Active

System and method for toy adoption and marketing

US7677948B2 · kind B2 · utility

70Cited by
69References
68Claims
0Family size

Assignee

Inventor

Key dates

Filing dateDec 30, 2004
Grant dateMar 16, 2010
Priority date
Expiry dateFeb 17, 2027

Classification

  • Technology area (CPC G)Physics
  • CPC primaryG06Q30/02
  • WIPO fieldFurniture, games
  • WIPO sectorOther fields

Abstract

An Entertainment System in combination with a commercially purchased toy, wherein the system allows a toy user to register the toy online using a registration code, allowing the user access to various entertainment activities and scenarios in a “virtual world” including a virtual representation of the toy, via a computer connected to the Internet. The system then encourages the user to purchase additional toys to enjoy additional benefits using the Entertainment System. The Entertainment System including a database subsystem, a registration subsystem, a server subsystem, and a virtual world providing subsystem.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.