Deep clickflow tracking
US7734722B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | May 3, 2006 |
| Grant date | Jun 8, 2010 |
| Priority date | — |
| Expiry date | Jul 12, 2027 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06F16/958
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
A system and method is disclosed herein for obtaining information from web site use. In one embodiment, the method comprises tracking interactions of a user with web content when the user uses a modified link to enter a website. The modified link is a link in a format that resembles a website address for the website but resolves at a location through which the user's interactions can be tracked. The method also includes storing data indicative of tracked interactions in a database.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.