Using search trails to provide enhanced search interaction
US7774339B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Jun 11, 2007 |
| Grant date | Aug 10, 2010 |
| Priority date | — |
| Expiry date | Dec 26, 2027 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06F16/957
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
It has been found that user navigation that follows search engine interactions provides implicit endorsement of resources (such as web resources) that are preferred by users, and which may be particularly valuable for exploratory search tasks. Thus, a combination of past searching and browsing user behavior is analyzed to identify additional information that augments search results delivered by a search engine. The additional information may include a display of hyperlinks to locations which are derived from the past searching and browsing user behavior, given a specific input query. The additional information may be provided to supplement web search results.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.