System and method for rewarding a user's interaction behavior with a computer system
US7827059B2 · kind B2 · utility
Assignee
Inventor
Key dates
| Filing date | Dec 20, 2001 |
| Grant date | Nov 2, 2010 |
| Priority date | — |
| Expiry date | Nov 22, 2029 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0235
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
A technique for rewarding a user's interaction behavior in a computer network environment, such as the Internet. A reward is provided for following a hyperlink in a first document to a second document and then returning to the original document again. The reward can be provided in terms of (positively priced) information or payment in the form of bonus points or cash payment or access to computerized services and the like. The required information to effect the reward is stored in databases. The invention provides motivation for the user to definitely and intentionally return to the original document, rather than being lost to the owner of the original document as the user visits other web sites after visiting the second document.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.