Multimedia messaging method and system

US7865394B1 · kind B1 · utility

Assignee

• Alterian, Inc. · US

Inventors

• Kevin Calloway · Los Angeles, US
• Jason McNamara · Knock, IE
• Ergon Copeland · Calabasas, US
• Anthony Franco · Broomfield, US
• Zvulun Halfon · Calabasas, US
• Scott Johnson · Cupertino, US
• Ronald Kewish · Simi Valley, US
• Richard B. Wilson · Plano, US

Key dates

• Filing date: Nov 7, 2000
• Grant date: Jan 4, 2011
• Expiry date: Jul 21, 2026

Classification

• Technology area (CPC G): Physics
• CPC primary: G06Q30/0603
• WIPO field: IT methods for management
• WIPO sector: Electrical engineering

Abstract

A system and method for the distribution of individualized multimedia content over a network to a number of recipients. The system assembles a message containing multimedia content which is extracted from a media content repository in response to information about the intended recipient. The multimedia content is thereby individualized for the particular recipient; for example an individualized audio greeting containing with audio annunciation of the recipient's name within multimedia message. Multimedia elements may be variously combined within an individualized message containing audio, graphics, text, animations, video, and/or ecommerce/transaction primitives. The system provides the ability to develop and manage the multimedia content repository, control the distribution of the individualized multimedia content, and report on system activity. By way of example and not of limitation, the individualized content may be delivered through an email to the recipient as part of an email campaign, as a multimedia message through other networks, or as graphic and text output on a printer.