System and method of adaptive personalization of search results for online dating services
US7882039B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Jul 28, 2005 |
| Grant date | Feb 1, 2011 |
| Priority date | — |
| Expiry date | Jan 19, 2028 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q50/01
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
A system and method are directed towards automatically modifying an online dating service's search results based on adaptive personalizations from a user's activities. A user provides input to questions that seek information regarding the user. The invention employs the input to identify a list of candidates for a potential long-term social relationship with the user. The invention may then develop a unified search score for each candidate that represents a weighted sum of normalized search subscores. The subscores represent various user activities, affinities with a candidate, frequencies of viewing a candidate profile, and feedback about a candidate from the user. The unified search score for each candidate is then used to rank order the results presented to the user.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.