Patent · US Active

Systems and methods for clickstream analysis to modify an off-line business process involving matching a sales medium

US7895258B2 · kind B2 · utility

12Cited by
9References
18Claims
0Family size

Assignee

Inventors

Key dates

Filing dateOct 24, 2007
Grant dateFeb 22, 2011
Priority date
Expiry dateJan 26, 2028

Classification

  • Technology area (CPC H)Electricity
  • CPC primaryH04H60/45
  • WIPO fieldIT methods for management
  • WIPO sectorElectrical engineering

Abstract

Methods and systems are provided herein for the analysis of clickstream data of online users. The analysis methods and systems allow for the creation of new offline business methods based on online consumer behavior. In embodiments, the output file enables a third party to match a sales medium to a variety of financial service offerings.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.