Patent · US Active

Method, medium, and system for automatically embedding information concerning items appearing in video using RFID tags

US7933809B2 · kind B2 · utility

11Cited by
2References
16Claims
0Family size

Assignee

Inventors

Key dates

Filing dateDec 18, 2006
Grant dateApr 26, 2011
Priority date
Expiry dateFeb 20, 2028

Classification

  • Technology area (CPC H)Electricity
  • CPC primaryH04N21/4622
  • WIPO fieldAudio-visual technology
  • WIPO sectorElectrical engineering

Abstract

The present solution can include a method for embedding information contained within a RFID tag into a video. A RFID tag can be loaded with item information specific to a product item. The RFID tag can then be attached to a physical item corresponding to the product item. While the physical item is being recorded, the RFID tag can be simultaneously scanned to obtain the item information automatically. The item information can then be embedded within the video at the time when the physical item is present. A user can view and interact with the generated video in a manner that permits the user to selectively view and/or otherwise utilize the embedded item information. For example, a user can opt to purchase an item appearing in the interactive video.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.