Providing directed content to anonymous customers
US7975917B2 · kind B2 · utility
12Cited by
5References
33Claims
0Family size
Assignee
Inventors
Key dates
| Filing date | Oct 16, 2009 |
| Grant date | Jul 12, 2011 |
| Priority date | — |
| Expiry date | Oct 16, 2029 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q10/087
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
A method includes electronically identifying a first item that a customer intends to purchase while the customer is shopping and electronically providing content to the customer in response to the identifying to entice the customer to purchase a second, different item.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.