Methods and systems for comparing media content

US8069125B2 · kind B2 · utility

Assignee

• THE INVENTION SCIENCE FUND I, LLC · US

Inventors

• Edward K.Y. Jung · Bellevue, US
• Eric C. Leuthardt · Chesterfield, US
• Royce A. Levien · Lexington, US
• Robert W. Lord · Seattle, US
• Mark A. Malamud · Seattle, US
• John D. Rinaldo, JR. · Bellevue, US
• Lowell L. Wood, JR. · Bellevue, US

Key dates

• Filing date: Dec 20, 2007
• Grant date: Nov 29, 2011
• Expiry date: Aug 25, 2030

Classification

• Technology area (CPC A): Human Necessities
• CPC primary: A61B2503/12
• WIPO field: Medical technology
• WIPO sector: Instruments

Abstract

Avatars, methods, apparatuses, computer program products, devices and systems are described that carry out presenting to at least one member of a population a plurality of avatars associated with at least one instance of media content; measuring at least one physiologic activity of the at least one member of the population, the at least one physiologic activity proximate to at least one presented avatar among the plurality of avatars associated with at least one instance of media content; associating the at least one physiologic activity with at least one mental state; and identifying at least one instance of media content based on the at least one mental state.