Method and system for single-action personalized recommendation and display of internet content
US8078615B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Apr 11, 2003 |
| Grant date | Dec 13, 2011 |
| Priority date | — |
| Expiry date | Feb 29, 2024 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06F16/9538
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
A method and system for single-action personalized recommendation and display of content via the Internet. The recommendation is given by a server system and received by a client system. The content itself has been previously recommended to the server system by the users of the client system. Client system recommendations to the server system are also invoked with a single-action. Recommended content is referred to by a URL. Users can rate content to the server system using a single-action. The server system performs recommendation calculations using user-specific information such as user preferences, demographic data, content rating history, and content-specific information. The content rating history of other users may also influence these calculations. Client systems display recommended content directly to the user in response to only a single-action.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.