Patent · US Active

Traffic estimator

US8099326B2 · kind B2 · utility

10Cited by
36References
19Claims
0Family size

Assignee

Inventors

Key dates

Filing dateOct 31, 2006
Grant dateJan 17, 2012
Priority date
Expiry dateMar 15, 2030

Classification

  • Technology area (CPC H)Electricity
  • CPC primaryH04L65/762
  • WIPO fieldDigital communication
  • WIPO sectorElectrical engineering

Abstract

Systems, methods, and a user interface are used for bidding on media plays. The user can specify criteria for play of the media play, including times, stations, and budgets. A traffic estimator uses historical data to estimate bids and auctions, and the likelihood of winning, for generating listener traffic based on the criteria.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.