Methods and apparatus for revenue-optimized delivery of content in a network
US8099757B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Oct 15, 2007 |
| Grant date | Jan 17, 2012 |
| Priority date | — |
| Expiry date | Jul 11, 2029 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04N21/64738
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
Methods and apparatus for optimizing the distribution and delivery of multimedia or other content within a content-based network. In one embodiment, the network comprises a broadcast switched cable television network, which utilizes a Network optimization controller (NOC) that processes subscriber program viewing requests to identify options available to fulfill the request (including, e.g., the creation of one or more “microcasts” specifically targeting one or more users), and evaluate these options to determine one that optimizes network operation. The NOC performs these decisions by considering various parameters including network resource availability, type of CPE, subscriber's targeted advertisement profile, and business rules programmed by operator of the network.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.