Categorization of a mobile user profile based on browse behavior
US8131271B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Oct 30, 2007 |
| Grant date | Mar 6, 2012 |
| Priority date | — |
| Expiry date | Dec 6, 2029 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06F16/9577
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
In embodiments, the present invention provides a method and system for using wireless provider data to ascertain a web browser activity, recording a user's mobile web browser activity performed on a mobile communication facility, storing a plurality of mobile web browser activities relating to the user, analyzing the plurality of mobile web browser activities to determine a relationship among web browser activities, creating a category of user profile based at least in part on the analysis, associating the category of user profile with the user, and presenting a content to the mobile communication facility based at least in part on the category of user profile.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.