Methods and apparatuses for pay for lead advertisements
US8140392B2 · kind B2 · utility
61Cited by
59References
21Claims
0Family size
Assignee
Inventors
Key dates
| Filing date | Mar 19, 2007 |
| Grant date | Mar 20, 2012 |
| Priority date | — |
| Expiry date | Dec 7, 2030 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0273
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
Methods and apparatuses for advertising where the performance is determined via tracking the communication leads generated from the advertisements. One embodiment includes: providing an advertisement on behalf of a specific party; and charging an advertisement fee responsive to a customer making a request for an in person communication with the specific party via the advertisement.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.