Patent · US Active

Manipulating a data source using a graphical user interface

US8151203B2 · kind B2 · utility

1Cited by

21References

4Claims

0Family size

Assignee

SAP AG · DE

Inventors

Bernhard M. Runge · Mannheim, DE
Adam Korman · Glendale, US
Robert Seon Wai Lee · San Jose, US

Key dates

Filing date	Sep 4, 2007
Grant date	Apr 3, 2012
Priority date	—
Expiry date	Oct 23, 2030

Classification

Technology area (CPC Y)Emerging Cross-Sectional Technologies
CPC primaryY10S715/968
WIPO fieldIT methods for management
WIPO sectorElectrical engineering

Abstract

A target audience for a marketing campaign is selected using a graphical user interface. A first graphical representation of a customer data attribute is dragged from a first window and dropped in a second window. A second graphical representation of a customer data attribute is dragged near the graphical representation of an initial profile that is created in the second window in response to the dropping of the first graphical representation. The second graphical representation is dropped in an action area presented when the second graphical representation is dragged near the graphical representation of the initial profile.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.