Patent · US Active

Matching advertisements to visual media objects

US8189963B2 · kind B2 · utility

14Cited by
10References
15Claims
0Family size

Assignee

Inventors

Key dates

Filing dateNov 13, 2007
Grant dateMay 29, 2012
Priority date
Expiry dateJul 14, 2030

Classification

  • Technology area (CPC G)Physics
  • CPC primaryG06F18/21
  • WIPO fieldComputer technology
  • WIPO sectorElectrical engineering

Abstract

Systems, methods, and computer-readable media for matching a visual media object to an advertisement are provided. Embodiments of the present invention include receiving un-categorized visual media objects, automatically categorizing received visual media objects into subject-matter categories using image recognition technology, and retrieving advertisements assigned to the same subject-matter category for presentation in association therewith.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.