Real-time insertion and reporting of media content

US8230460B2 · kind B2 · utility

Assignee

• CLEAR CHANNEL MANAGEMENT SERVICES, INC. · US

Inventors

• Bobbi Denise Schuster · San Antonio, US
• Kohinoor Basu · Aliso Viejo, US
• Matthew M. Ferry · Lake Forest, US
• David C. Jellison, Jr. · Ogallala, US
• Steven Gable · McKinney, US
• David Murray · Charleville, IE

Key dates

• Filing date: Mar 19, 2009
• Grant date: Jul 24, 2012
• Expiry date: Sep 1, 2030

Classification

• Technology area (CPC H): Electricity
• CPC primary: H04L67/561
• WIPO field: IT methods for management
• WIPO sector: Electrical engineering

Abstract

A method can include receiving a plurality of unperfected logs via a network, storing the plurality of unperfected logs in a database based on the anticipated broadcast schedule, transmitting at least one unperfected log by the electronic hub, receiving an inquiry into one or more spots in the available inventory, transmitting data associated with the one or more spots the data to be displayed on a graphical user interface in response to the inquiry, receiving a selection of one or more spots in the available inventory in response, and requesting content related to the selected one or more spots. The method can include receiving and associating advertising content with the selection of the one or more spots, creating a perfected log based on the unperfected log and the received content, monitoring a broadcast of the media outlet, detecting a difference between the perfected log and the broadcast, and transmitting status information.