Dynamic variables for tracking wireless device website usage
US8239522B1 · kind B1 · utility
4Cited by
4References
18Claims
0Family size
Assignee
Inventors
Key dates
| Filing date | Nov 14, 2007 |
| Grant date | Aug 7, 2012 |
| Priority date | — |
| Expiry date | Oct 30, 2028 |
Classification
- Technology area (CPC Y)Emerging Cross-Sectional Technologies
- CPC primaryY10S707/99952
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
Tools and techniques are provided to assist in gathering web analytics data from wireless devices and in other configurations where passing data to an analytics server in a web-beacon query string has been difficult due to lack of an embedded scripting language and/or inaccessibility of desired data values. A dynamic variable specification is built on the web-reading device, including variables with associated data sources, operators, and literal values. The dynamic variable specification is sent to an analytics server, where an interpreter gathers data values and assigns them to variables.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.