Segmentation and profiling of users
US8244760B2 · kind B2 · utility
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2References
17Claims
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Key dates
| Filing date | Dec 4, 2009 |
| Grant date | Aug 14, 2012 |
| Priority date | — |
| Expiry date | Oct 26, 2030 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06F16/9535
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
The formulation of a profile group of users by defining segments using a function as applied to a single attribute, and combining them with set operations. The segments may be populated by applying the selected function against the selected attribute against multiple users. Then, the profile groups build upon the segments and are populated by applying the selected operations against the selected combination of segments. This represents an efficient mechanism for formulating profile groups based on user attributes.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.