Patent · US Active

System and method of providing targeted advertisements from subscribers of directory services

US8260665B2 · kind B2 · utility

58Cited by
4References
20Claims
0Family size

Assignee

Inventors

Key dates

Filing dateOct 21, 2011
Grant dateSep 4, 2012
Priority date
Expiry dateOct 21, 2031

Classification

  • Technology area (CPC H)Electricity
  • CPC primaryH04L67/10
  • WIPO fieldIT methods for management
  • WIPO sectorElectrical engineering

Abstract

Disclosed are systems, computer-readable medium and a method for delivering advertisements to user devices. The method includes storing first data associated with online and physical activity of plurality of customers, storing second data associated with current status of plurality of advertisers, matching a customer with an advertiser based on analysis of the first data and the second data and delivering an advertisement to a device associated with the matched customers online and physical activity. The on-line and physical activity is captured by a plurality of devices including a mobile device via a plurality of sensors.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.