Method and system for displaying advertisements between schedule listings
US8272011B2 · kind B2 · utility
35Cited by
823References
20Claims
0Family size
Assignee
Inventors
Key dates
| Filing date | May 11, 2010 |
| Grant date | Sep 18, 2012 |
| Priority date | — |
| Expiry date | May 11, 2030 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04N5/45
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
In one embodiment, the invention is a system and method for simultaneously displaying advertisements with an electronic program guide (EPG). The system displays television schedule information in rows of schedule information items including the time and channel for least a portion of the displayed television schedule information items. An advertisement is selected for display from a plurality of advertisements, and the selected advertisement is displayed between two rows of the schedule information items simultaneously with the displayed television schedule information items.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.