System and method for delivery of electronic coupons
US8280764B2 · kind B2 · utility
Assignee
Inventor
Key dates
| Filing date | Oct 2, 2009 |
| Grant date | Oct 2, 2012 |
| Priority date | — |
| Expiry date | Dec 13, 2030 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/0238
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
A method for delivering an electronic coupon to a mobile device includes receiving via a wireless network a target image or icons extracted from the target image, comparing the target image to a plurality of learned images using a processor in communication with the wireless network, determining whether the target image matches at least one learned image, and when the target image matches at least one learned image, delivering to the mobile device over the wireless network an electronic coupon associated with the at least one learned image. The target image can represent at least a portion of a front surface of a consumer packaged good located in a retail outlet. The target image can be generated using a mobile device configured to communicate with the wireless network. The front surface of the consumer packaged good is the surface of the consumer packaged good that faces an aisle of the retail outlet carrying the consumer packaged good; accordingly, the consumer does not need to handle the consumer packaged good in search of a bar code.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.