System and method for toy adoption and marketing

US8292688B2 · kind B2 · utility

Assignee

• GANZ

Inventor

• Howard Ganz · North York, CA

Key dates

• Filing date: Mar 11, 2011
• Grant date: Oct 23, 2012
• Expiry date: Mar 11, 2031

Classification

• Technology area (CPC H): Electricity
• CPC primary: H04L51/04
• WIPO field: IT methods for management
• WIPO sector: Electrical engineering

Abstract

A computer system provides a virtual world. The computer system includes a server subsystem serving virtual world data, via a communication network, and receives data and/or commands. A registration subsystem, coupled to the server subsystem, verifies information from a toy, and registers the toy. The verifying includes determining the validity of the information. A virtual world providing subsystem, coupled to the server subsystem, provides the virtual world data, which produces data that presents the virtual world. The virtual world data includes a virtual toy representing the toy and a reward provided to the user for registering the toy.