Method and apparatus for providing supplemental video content for third party websites
US8301596B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Jun 24, 2010 |
| Grant date | Oct 30, 2012 |
| Priority date | — |
| Expiry date | Jan 18, 2031 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04N21/2665
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
A method, apparatus and article of manufacture for providing supplemental video content for third party websites is disclosed. In one embodiment, coded instructions are transmitted from a content enhancement server to a host server, for incorporation into the webpage source code. The host server is controlled by a first entity and the content enhancement server is controlled by a second entity commercially distinct from the first entity. Keywords are obtained by executing of the coded instructions in the webpage received in the client computer from the host server to send the address of the requested webpage to the content enhancement server, which generates supplemental substantive video content information for transmission to the client.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.