Generating content to satisfy underserved search queries
US8311996B2 · kind B2 · utility
Assignee
Inventor
Key dates
| Filing date | Jan 18, 2008 |
| Grant date | Nov 13, 2012 |
| Priority date | — |
| Expiry date | Jul 2, 2030 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/02
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
Generating content to satisfy search engines queries is described. A knowledge base including a plurality of prior search queries for a search engine and corresponding prior search results provided by the search engine is accessed and a plurality of underserved search queries are identified, wherein each of the underserved search queries comprises a search query pattern having a below threshold number of search results. Each of the underserved search queries are heuristically related to one another. The plurality of underserved search queries are aggregated into a taxonomy category having a set of associated attributes, the attributes descriptive of the plurality of underserved search queries. Targeted content is generated based on the attributes, wherein the targeted content is tailored satisfy the underserved search queries.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.