Patent · US Active

Custodian based content identification

US8321462B2 · kind B2 · utility

7Cited by
24References
16Claims
0Family size

Assignee

Inventors

Key dates

Filing dateMar 30, 2007
Grant dateNov 27, 2012
Priority date
Expiry dateJun 16, 2027

Classification

  • Technology area (CPC G)Physics
  • CPC primaryG06F16/9535
  • WIPO fieldComputer technology
  • WIPO sectorElectrical engineering

Abstract

A custodian profile, e.g., a user profile, associated with a first content item, e.g., an associated web page in a social network, can be identified as a first content item. The first content item can be utilized to identify one or more second content items, e.g., advertisements, that are displayed when the first content item is presented, e.g., viewed by another user of the social network.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.