Patent · US Active

Positioning E-commerce product related to graphical imputed consumer demand

US8326662B1 · kind B1 · utility

42Cited by
172References
22Claims
0Family size

Assignee

Inventors

Key dates

Filing dateJun 18, 2009
Grant dateDec 4, 2012
Priority date
Expiry dateApr 7, 2031

Classification

  • Technology area (CPC G)Physics
  • CPC primaryG06Q30/0201
  • WIPO fieldIT methods for management
  • WIPO sectorElectrical engineering

Abstract

Example embodiments provide program products, systems, and associated methods of presenting a seller with a graphical representation of demand for a potential product listing so that the seller can intelligently price and position the product. A website server associated with a website of product listings captures in a database product preference criteria for a consumer, including, for example, price information. The website server aggregates the captured product preference criteria for a plurality of consumers and determines an imputed consumer demand for a potential product listing. The website server displays on a display device associated with a computer of a seller a multi-dimensional graph of demand for the potential product listing so that the seller can gauge market demand prior to listing a product for sale. Embodiments further include two-dimensional graphs plotting demand versus price, contour lines for the demand imposed on pricing graphs, and color-coded demand heat maps.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.