Systems and methods for automatically generating advertisements using a media guidance application
US8359616B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Sep 30, 2009 |
| Grant date | Jan 22, 2013 |
| Priority date | — |
| Expiry date | Jan 3, 2031 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04N21/812
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
Systems and methods for automatically generating advertisements using a media guidance application are provided. In some embodiments, an advertisement database is searched to identify a stored advertisement for display in an advertisement display region of a media guidance application display screen. Upon determining that the advertisement database does not include a suitable stored advertisement, a new advertisement may be generated for display in the advertisement display region.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.