Content personalization for web distributed content
US8418066B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Aug 7, 2008 |
| Grant date | Apr 9, 2013 |
| Priority date | — |
| Expiry date | Feb 8, 2032 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06F16/972
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
Embodiments of the present invention address deficiencies of the art in respect to content formatting for Web distributed content and provide a method, system and computer program product for content personalization for Web distributed content. In an embodiment of the invention, a content customization method can be provided. The method can include selecting content in a retrieved page, retrieving an applied customization from a source separate from a source of the retrieved page, applying the applied customization to the selected content to modify a visual appearance of the selected content, and providing the selected content once modified for display in a content browser.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.