System and method for reporting website activity based on inferred attribution methodology
US8452865B1 · kind B1 · utility
12Cited by
16References
12Claims
0Family size
Assignee
Inventors
Key dates
| Filing date | Mar 6, 2008 |
| Grant date | May 28, 2013 |
| Priority date | — |
| Expiry date | Jul 22, 2029 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06F2201/875
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
A method and system for reporting website activity. According to an example embodiment, the system receives event-level data representing visitor activity on a client website, infers attribution of one or more metrics to at least one navigation entity based on the visitor activity, and provides reports based on the inferred attribution.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.