Social network based user-initiated review and purchase related information and advertising
US8458160B2 · kind B2 · utility
3Cited by
0References
21Claims
0Family size
Assignee
Inventor
Key dates
| Filing date | Sep 8, 2010 |
| Grant date | Jun 4, 2013 |
| Priority date | — |
| Expiry date | Mar 10, 2031 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q50/01
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
Techniques are provided which include obtaining, from a user, a query for review or purchase information from users in a social network of the user, relating to a product, service or brand that, for example, the user may be considering or intending to purchase. Based at least in part on the query, review or purchase information is obtained from multiple users in a social network of the user, relating to the product, service or brand, and this information is used in formulating a reply to the user. Collected information may also be used in advertising targeted to the user.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.