Using anchor text to provide context
US8458207B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Sep 15, 2006 |
| Grant date | Jun 4, 2013 |
| Priority date | — |
| Expiry date | Dec 22, 2026 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06F16/951
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
A search engine can provide referencing information as context for a particular search result when an excerpt from the search result, comprising at least some similar elements to the user's query, is not generated. Referencing information can include one or more anchor texts having similarity to at least some elements of the user's query, the anchor texts being used by referencing pages to link to the page returned as a search result. User selection of the anchor text can enable the user to visit a referencing page using that anchor text to link to the page returned as a search result, and having a high static rank.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.