Client-side ad insertion during trick mode playback
US8463108B2 · kind B2 · utility
0Cited by
5References
18Claims
0Family size
Assignee
Inventors
Key dates
| Filing date | Jan 6, 2009 |
| Grant date | Jun 11, 2013 |
| Priority date | — |
| Expiry date | May 12, 2031 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04N21/4347
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
A device plays back programming content in a trick mode while an advertising segment record is monitored. When an advertising segment beginning identified by the advertising segment record is encountered, playback of the programming content temporarily ceases. One or more advertisements are played back during the advertising segment, and then playback of the programming content in the trick mode resumes after an ending of the advertising segment is encountered.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.