Preemptible station inventory
US8468561B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Aug 9, 2006 |
| Grant date | Jun 18, 2013 |
| Priority date | — |
| Expiry date | Dec 6, 2029 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04N21/812
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
Methods, apparatus, systems, processes, engines and computer program products are provided for preempting advertisements in a broadcast. In one exemplary system, a method is provided that includes determining one or more advertisements in a schedule that are available for preemption, identifying rules for preempting advertisements and automatically preempting the one or more advertisements using an advertisement from available inventory if the rules are satisfied.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.