Patent · US Active

Product marketing utilizing browsing history

US8473340B2 · kind B2 · utility

0Cited by
2References
20Claims
0Family size

Assignee

Inventors

Key dates

Filing dateJun 29, 2010
Grant dateJun 25, 2013
Priority date
Expiry dateApr 26, 2031

Classification

  • Technology area (CPC G)Physics
  • CPC primaryG06Q30/0641
  • WIPO fieldIT methods for management
  • WIPO sectorElectrical engineering

Abstract

A computer implemented method markets a particular product in an e-commerce system. A web page server receives a request for a current web page that displays a particular product. The request is accompanied by an authorization indicium to retrieve a content of a previous web page that offered the particular product at a previous price. A current price for the particular product is dynamically adjusted based on the previous price offered on the previous web page, and is then presented on the current web page.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.