Patent · US Active

Banking system controlled responsive to data bearing records to sequentially provide preassigned ordered marketing and campaign presentations to a particular individual over different transactions

US8474701B1 · kind B1 · utility

15Cited by
22References
21Claims
0Family size

Assignee

Inventors

Key dates

Filing dateJun 20, 2012
Grant dateJul 2, 2013
Priority date
Expiry dateJun 20, 2032

Classification

  • Technology area (CPC G)Physics
  • CPC primaryG07F19/211
  • WIPO fieldIT methods for management
  • WIPO sectorElectrical engineering

Abstract

An automated transaction machine includes a card reader that can read a unique magnetic characteristic of a magnetic stripe on a card. The machine can then send data reflective of the read characteristic to a remote card validator. The card validator can compare the received data to referenced magnetic characteristic data corresponding to cards authorized for use with the machine. The machine can also communicate with a transaction host computer to carry out a financial transaction. As a result of the magnetic data comparison, an invalid card can be discovered and a fraudulent transaction prevented. Communication between the card validator and machine is independent from communication between the transaction host and machine.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.