Video content navigation with revenue maximization
US8490125B2 · kind B2 · utility
Assignee
Inventor
Key dates
| Filing date | Dec 22, 2010 |
| Grant date | Jul 16, 2013 |
| Priority date | — |
| Expiry date | Oct 5, 2031 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04N21/4826
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
A method for maximizing revenue in a video-on-demand (VOD) system operated by a service provider is disclosed. For a plurality of VOD content items, an expected revenue value to the service provider for each content item is calculated, based on an estimated value of revenue for the content item, weighted by an estimated probability that a subscriber will select the content item for viewing. The one or more highest ranked content items of the plurality of VOD content items is selected, rank being determined such that content items having higher expected revenue values are ranked higher than content items having lower expected revenue values. Identifying information about the one or more highest ranked content items is delivered to a set-top device associated with the subscriber, for presentation to the subscriber on a menu from which the one or more highest ranked content items can be selected for viewing.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.