System and method for providing a discount

US8533033B2 · kind B2 · utility

Inventors

• David Shaw · Boca Raton, US
• John T. Lavin · Ridgewood, US

Key dates

• Filing date: Jul 31, 2012
• Grant date: Sep 10, 2013
• Expiry date: Jul 31, 2032

Classification

• Technology area (CPC G): Physics
• CPC primary: G06Q30/0283
• WIPO field: IT methods for management
• WIPO sector: Electrical engineering

Abstract

Systems and methods are provided for delivering a discount using a partner-issued currency or a combination of virtual currency and partner-issued currency, offering a high-perceived savings value to an end-user while maintaining the perception of product value. An embodiment of an inventive method includes presenting a display of a price paid by a consumer without access to the virtual currency along with a display of an amount payable by the end-user in actual currency in combination with an amount payable in virtual currency. The end-user perceives a benefit to using the virtual currency and since the price paid in actual currency is less than the displayed price to be paid by a consumer without access to the virtual currency.