Publication evaluation
US8543453B1 · kind B1 · utility
Assignee
Inventors
Key dates
| Filing date | May 8, 2009 |
| Grant date | Sep 24, 2013 |
| Priority date | — |
| Expiry date | Dec 18, 2030 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06Q30/00
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
A publication evaluation subsystem generates publication scores for publications. Each publication score is indicative of an expected performance for content that is presented with the publication. The publication scores are generated relative to a baseline performance measure. The baseline performance measure has a value that is indicative of an expected performance of any selected content presented with any publication in the content network. More than one publication score can be generated for each publication, with each publication score being indicative of the performance of a sub-group of content items that are presented with the publication. The sub-group of content items can include content items that each share a common characteristic. For example, a publication score can be generated for a sub-group of content items that are associated with common targeting criteria (e.g., keywords).
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.