Providing relevance- and diversity-influenced advertisements including filtering
US8548981B1 · kind B1 · utility
20Cited by
1References
4Claims
0Family size
Assignee
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Key dates
| Filing date | Dec 28, 2010 |
| Grant date | Oct 1, 2013 |
| Priority date | — |
| Expiry date | Feb 27, 2031 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06F16/951
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
Methods, including computer programs encoded on a computer storage medium, for enhancing selecting of relevant and diverse advertisements by selecting additional queries relating to an initial query, and by filtering additional queries and their associated advertisements.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.