Advertisements in a television recordation system
US8571933B2 · kind B2 · utility
Assignee
Inventor
Key dates
| Filing date | Dec 26, 2001 |
| Grant date | Oct 29, 2013 |
| Priority date | — |
| Expiry date | Aug 29, 2029 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG11B27/034
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
The present invention discloses a method and system for types of ad placement opportunities in a digital video stream. The described embodiments of the invention increases ad placement opportunities to a targeted audience by using real-time ad placement during mode changes in a dynamic digital medium such as a digital video recorder. Various embodiments also allow various types of temporal overlapping and composite display techniques for viewing ads and video content.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.