Patent · US Active

Method and system for apportioning opportunity among campaigns in a CRM system

US8577918B2 · kind B2 · utility

5Cited by
68References
51Claims
0Family size

Assignee

Inventors

Key dates

Filing dateSep 14, 2009
Grant dateNov 5, 2013
Priority date
Expiry dateApr 2, 2031

Classification

  • Technology area (CPC G)Physics
  • CPC primaryG06Q30/02
  • WIPO fieldComputer technology
  • WIPO sectorElectrical engineering

Abstract

In accordance with embodiments, there are provided mechanisms and methods for providing apportioning of opportunity among campaigns in an on-demand service in a database system. These mechanisms and methods for providing apportioning of opportunity among campaigns can enable embodiments to automatically determine which campaigns are related to an opportunity and provide a filtered set of campaigns that are related to at least one opportunity. The ability of embodiments to apportion opportunity among campaigns can provide marketing information that accurately reflects the true relationship between an opportunity and a plurality of campaigns.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.