Advertising with an influential participant in a virtual world
US8600779B2 · kind B2 · utility
5Cited by
24References
9Claims
0Family size
Assignee
Inventors
Key dates
| Filing date | Oct 9, 2007 |
| Grant date | Dec 3, 2013 |
| Priority date | — |
| Expiry date | Nov 28, 2031 |
Classification
- Technology area (CPC A)Human Necessities
- CPC primaryA63F2300/5506
- WIPO fieldIT methods for management
- WIPO sectorElectrical engineering
Abstract
Technologies are described herein for advertising with an influential participant in a virtual world. A facilitator rating is determined for each of a plurality of participants in the virtual world. The facilitator rating may indicate an influence of each of the plurality of participants on other participants in the virtual world. One or more participants are identified from the plurality of participants based on the facilitator rating. The one or more participants are utilized to provide an advertisement in the virtual world.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.