Program guide system with flip and browse advertisements
US8613020B2 · kind B2 · utility
Assignee
Inventors
Key dates
| Filing date | Mar 8, 2006 |
| Grant date | Dec 17, 2013 |
| Priority date | — |
| Expiry date | Oct 28, 2027 |
Classification
- Technology area (CPC H)Electricity
- CPC primaryH04N5/45
- WIPO fieldAudio-visual technology
- WIPO sectorElectrical engineering
Abstract
An interactive television program guide is provided in which advertisements may be displayed in program listings display regions on program guide screens. The program listings display regions may be browse displays or flip displays. The program guide screens contain video for the current channel to which the user is tuned. The program listings display regions containing the advertisements may be overlaid on top of the current channel. Alternatively, the video for the current channel may be provided in a reduced-size video window. The advertisements may contain video. The advertisements may be used to promote television programs and conventional goods and services. Advertisements may be selectable. When a user selects an advertisement, the program guide provides the user with an opportunity to order products or services, request information, set reminders for upcoming programs, view program descriptions, record programs, or take other such actions.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.