Systems and methods for promoting personalized search results based on personal information
US8620915B1 · kind B1 · utility
Assignee
Inventors
Key dates
| Filing date | Aug 28, 2007 |
| Grant date | Dec 31, 2013 |
| Priority date | — |
| Expiry date | Dec 16, 2030 |
Classification
- Technology area (CPC G)Physics
- CPC primaryG06F16/9535
- WIPO fieldComputer technology
- WIPO sectorElectrical engineering
Abstract
An information server identifies a list of search results associated with a search query from a user. Each search result has an initial position in the list. The information server then identifies a user profile associated with the user. In some embodiments, the user profile includes a set of user-preferred search results that is determined at least in part from the user's search history and one or more supplemental search results that are deemed similar to at least one of the user-preferred search results. Among the list of search results, the information server identifies one or more search results that are associated with the supplemental search results. Finally, the information server reorders the list of search results by moving each of the identified search results from its initial position by an offset and then provides the reordered list of search results to the user.
Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.