Methods and apparatus for using audience member behavior information to determine compliance with audience measurement system usage requirements

US8650586B2 · kind B2 · utility

Assignee

• The Nielsen Company (US), LLC · US

Inventors

• Morris Lee · Palm Harbor, US
• Paul M. Mears · Oldsmar, US
• Robert A. Luff · Wittman, US
• Arun Ramaswamy · Tampa, US
• Stanley F. Seagran · Cortland, US
• Weston P. Headley · Battle Ground, US

Key dates

• Filing date: Sep 17, 2007
• Grant date: Feb 11, 2014
• Expiry date: Oct 16, 2029

Classification

• Technology area (CPC H): Electricity
• CPC primary: H04H60/33
• WIPO field: Audio-visual technology
• WIPO sector: Electrical engineering

Abstract

Example methods, apparatus, and articles of manufacture determine compliance with usage guidelines of an audience measurement system. Initially, location information associated with an audience member is obtained. It is then determined whether the audience member is in compliance with the usage guidelines based on the location information. Media monitoring information corresponding to the location information is then tagged as non-compliant if the audience member is not in compliance with the usage guidelines.