Patent · US Active

Application modification based on feed content

US8671351B2 · kind B2 · utility

3Cited by
10References
12Claims
0Family size

Assignee

Inventors

Key dates

Filing dateOct 26, 2009
Grant dateMar 11, 2014
Priority date
Expiry dateJun 21, 2031

Classification

  • Technology area (CPC G)Physics
  • CPC primaryG06F16/958
  • WIPO fieldComputer technology
  • WIPO sectorElectrical engineering

Abstract

A data format provides a mechanism to dynamically change the appearance of an application. During operation, the application obtains streaming feed data for presentation to a user. The feed data may be formatted according to a Really Simple Syndication (RSS) data format. The application detects, within the feed data, branding extensions that identify branding content to be displayed concurrently with channel data and content items when a user selects a channel defined by the feed data. The application detects a user selection of the channel defined by the feed data, and in response, references the branding extensions to obtain and display the branding content within a display region of the application that is separate from the content presentation region of the application for display of content items defined within the feed data.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.