Patent · US Active

Advertisements for use in a program guide

US8677408B2 · kind B2 · utility

1Cited by
3References
19Claims
0Family size

Assignee

Inventors

Key dates

Filing dateAug 1, 2007
Grant dateMar 18, 2014
Priority date
Expiry dateJan 24, 2030

Classification

  • Technology area (CPC H)Electricity
  • CPC primaryH04N21/858
  • WIPO fieldAudio-visual technology
  • WIPO sectorElectrical engineering

Abstract

Row advertisements for use in a program guide are described. An example includes a program guide to aid a user navigate a media presentation system; a list of entries to represent a plurality of programs; an advertisement positioned within the list of entries, wherein the advertisement is interactive to allow a user to manipulate the advertisement, and wherein the advertisement is associated with one of the plurality of programs.

Source: USPTO / EPO open patent data. Objective bibliographic and citation counts.